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E-commerce is still growing

E-commerce is still growing

Daily Data: Online shopping leads while others lag

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Moses Sternstein
Feb 21, 2024
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E-commerce is still growing
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In today’s dispatch:

  • ecommerce says ‘boo’ to your headwinds

  • Walmart does ecommerce

  • ecommerce is now a lending business


👉👉👉Reminder to sign up for the Weekly Recap only, if daily emails is too much. 

E-Commerce is still growing

While everyone breathlessly waits to see if the January consumer spending swoon was bad weather or something else, one thing is still relatively true: e-commerce continues to be massive.1

According to YipitData, the only consistently positive category of spending (over the past few months) was ecommerce (represented by the somewhat hard-to-see light yellow line):

Every other category of retail spending has been something of a rollercoaster lately, but not ecomm.

BofA’s panel, which includes the first few weeks of February, tells a similar story, albeit with slight declines to ecommerce (but less so than any other category):2

While Brick & Mortar retail declines ~3% YoY, ecomm is hovering around breakeven.3

For January, you could blame the weather, but not for February.

There’s just something about being a Nation of Shut-Ins using cool new alternative financing products that keeps ecommerce going strong.

Walmart loves ecommerce

Walmart reported this week, and it felt the urge to highlight growing ecomm sales:4

Pretty substantial ecommerce growth for both international and US markets.5

Shopify loves ecommerce (and lending)

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